The COVID-19 pandemic has had a staggering impact on every element of life. Its impacting both personal and professional lives. Companies are closing, businesses are struggling but amidst the chaos some software companies are actually thriving.
Global SaaS sales were projected to reach more than $132 Billion by the end of 2020, but since the outbreak, SaaS companies have been laying off staff, investors have been writing essays about the importance of cutting back spending and many are guessing that there will be a significant downturn in SaaS revenue. Yet The differences between the way the world operated during the last financial crisis (2008) and the world today are significant.
Technology is much more advanced than it once was. People are being advised to stay home and thus, theyre spending time online. And many organizations are trying to operate as usual but with a staff working entirely from home. So that leads the industry to ask a simple question: What software are people looking for?
To answer this question, the team at TrustRadius, a review site for software & service companies analyzed traffic data across all of their categories compiled a list of the fastest growing. The results are in:
Other categories that were reported as showing interest amongst buyers included HR Management Software, Learning Management Systems, Workflow Software and Customer Relationship Management (CRM) Software.
But its not all good news. A few software categories have started to see a decline in interest & growth: